IndonesiaTotal population
3759
Literacy rate
99
Smart phone use frequency
Majority of Residents
3. Majority of residents
Smart phone primary users
Students, young adults, teenagers, farmers and agricultural workers
Mobile broadband coverage
Weak
2. Weak; The available signal network has reached 4G, but signal strength is weak and slow, rendering sub-optial internet usage. The strongest signal is around the beach area since it's devoted to tourism while there are still many blank spots in village (no signal at all).
Mobile internet use frequency
Majority
3. Majority
Mobile internet primary users
The youth primarily use internet in Pangumbahan Village
Main purpose(s) of internet use by village residents (at least once a month)
The majority of farmers, fishermen, and entrepreneurs in the micro, small and medium enterprises sector use digital devices, to communicate via telephone and social media (generally WhatsApp). The majority of villagers under the age of 40 use e-commerce by doing top-ups from local minimarkets.
Main social medial tools (or platforms) used by village residents
Major social media platforms
Social media platforms use for marketing, commercial, data exchange or other services or types of activities (what, by whom and frequency)
Mostly WhatsApp is used for promotional media because it has a wider reach and more users
Main livelihood occupations (crop types, fish, livestock, agrifood, etc.) practiced by village residents
Main farming activities
Farmer
Fisherfolks
Main agri food activities
Trading
Other livelihood activities (outside farming)
Local tourism
Business developers
Tour guides
Farmer
Fishermen
Digital solutions available (or used) in Village (or by local residents)
Aruna
Provision of wifi hotspot
Featured Digital Solution
Name
Aruna
Name of Lead Developer/supplier (and partners)
Aruna Partners: Kominfo - Dinas Pemberdayaan Masyarakat dan Desa (DPMD - Community and Village Empowermnet Office)
Lead developer category
Agritech company
Agritech company
Delivery type
Internet of Things (sensors, apps)
Cloud-based app
Social media platform
Primary users
Fisherfolks
Local authorities
Number of users/subscribers (at village/local area level)
Development stage category and description
Commercial stage (broad use use locally)
Commercial stage (broad use locally)
Digital category
Digital Agriculture
Indicate if the highlighted "top digital solution" is linked to (or part of) government, private, or multi-partner initiative, project or programme
Part of the government's involvement in digital marketing training to enhance the competitiveness of villages, especially small and medium-sized businesses
Main issues, needs, or priorities faced (or expressed) by villagers in accessing, and/or using digital solutions, services, or innovations (examples: reliability/strength/slow internet connection; access through local language; lack of adatpation to needs; urgently needed services not available, accessible, affordable, etc....)
IT tools are required to market white sand ecotourism and to carry out documentation related to ecotourism.
Other relevant information, data, statistics, links, application history etc.
Aruna is an Indonesian integrated fishery platform that helps create a fair fish trading, improve the livelihood of local fishermen, also bring an affordable and high-quality seafood for communities. It is an Indonesian farm-to-table e-commerce start-up that gives fishermen direct access to global consumers, fetching fair prices for their catch.
Link to Digital solutions
Link to Digital initiatives