Digital Solution
MINDA

country New Zealand

Developed by Livestock Improvement Corporation Ltd (LIC), MINDA is a mobile app based digital solution that helps farmers to manage the health of their herd and make informed decisions. It provides farmers with real time animal information and utilise key MINDA integrations such as NAIT, in shed automation, cow wearable technology. It covers four major areas of livestock management including Calving, Lookup, Pasture, Mating and Health. More than 3,500 farmers use MINDA app every month. The app works in both online and offline modes so that when farmers are in remote locations, they can wait until they are back in coverage before updating to LIC's database.

Digital Solution (DS) Category

Digital Agriculture

Digital Solution Type (sub-category)

Livestock management & animal health, Farm management services

Delivery type (format)

Mobile app

Web based platform

DS supplier-user category

Business to business

Type of entity (ICT developer-supplier)

Agritech company

Name of supplier/developer

Livestock Improvement Corporation Ltd (LIC) - A New Zealand farmer-owned cooperative that provides a range of solutions to improve the productivity and prosperity of farmers.

Primary Users

Farmers , Agribusiness / private company

Digital Solution Development Stage

Commercial stage (broad use use locally)

Number of users or subscribers

3,500 farmers using the MINDA mobile app every month. Source: Developer website

Measurable positive impact(s) by Digital Solution (DS) on target users and/or audience

Digital Solution Geographic scope

All over New Zealand

Name of Digital village(s), districts, communes where DS is used/deployed

On-line resource links (Web-page links, links to videos, links to reports, etc)

Main DS webpage

Other useful link

Other useful link

DS links to Government programmes, initiatives, and projects

DS Links to FAO, UN and other Development agencies projects, initiatives and programmes