Traceability System of the Quality and Safety Information of Tongxin Ecological Chicken
China
The Traceability System of the Quality and Safety Information of Tongxin Ecological Chicken is a blochchain, Internet of Things (IoT) and mobile app based traceability, food safety and quality management digital solution for breeders and producers. With the help of a unique RFID (radio frequency technology) based foot ring token bound to each chicken foot, this QR code based traceability solution provides consumers with information about the chicken’s identity, covering its lairage time, slaughter time, and the cold-chain transportation. The QR code functionality also prevents dead livestock from reaching the market. It works in both online and offline modes and has reached sales revenue of more than 30 million yuan online and 11 million yuan offline in 2022. For poultry farmers, it provides the age and breeding ground of the chickens, the distance they walk every day, the air pollution index of the surrounding environment, the quality of drinking water, the quarantine time, the slaughter time and other details are all recorded in the blockchain. This digital ledger technology used for cryptocurrency transactions can now be fully used in poultry farming. The solution can be extended to cattle, sheep, pigs and other livestock in the future, and similar traceability systems can be applied to tomatoes or watermelons, etc.
Digital Solution (DS) Category
Digital Agrifood Services
Digital Agriculture
Digital Solution Type (sub-category)
Value chain traceability, Food safety and quality management
Farm management services, Livestock management & animal health
Delivery type (format)
Mobile app
Blockchain
Internet of Things / sensors
DS supplier-user category
Business to business
Business to consumers
Type of entity (ICT developer-supplier)
Multi-partners
Name of supplier/developer
Associations, leading enterprises, professional cooperatives, and farmers
Primary Users
Farmers , Agribusiness / private company
Digital Solution Development Stage
Commercial stage (broad use use locally)
Number of users or subscribers
Measurable positive impact(s) by Digital Solution (DS) on target users and/or audience
It works in both online and offline modes and has reached sales revenue of more than 30 million yuan online and 11 million yuan offline in 2022. Source: Developer website
Digital Solution Geographic scope
Few locations in China
Name of Digital village(s), districts, communes where DS is used/deployed
Shishi High-Tech Industrial Development Zone, Tongxin County, Wuzhong City, Ningxia Hui Autonomous Region
On-line resource links (Web-page links, links to videos, links to reports, etc)
DS Links to FAO, UN and other Development agencies projects, initiatives and programmes