Climate- and market-smart mung bean advisories (CAMASMA)
Bangladesh
Developed by International Maize and Wheat Improvement Center (CIMMYT), CAMASMA is an interactive voice response (IVR) based weather forecast advisory service for Bangladeshi farmers through SMS and voice messages. Outbound Dialer based voice messages are sent to farmers 5 days before a heavy rainfall might occur, encouraging them to harvest their mungbean if ready. It also provides general advisory services on various topics for cultivation of mungbean as well as market price data. By integrating and disseminating weather-forecast information, climate-smart advisories for when and how to harvest mung bean help farmers to mitigate some of the climate risks associated with crop production. Both mung bean farmers and traders also benefit from real-time market price data. In addition to market intelligence on where large blocks of farmers have quality mung bean for sale, CAMASMA improves information flow to lower trading firms’ transactions costs while speeding farm-gate purchase and income generation from farmers.
Digital Solution (DS) Category
Digital Agriculture
Digital Agrifood Services
Digital Solution Type (sub-category)
Farm advisory services, Weather forecasting
Market and price data analytics
Delivery type (format)
SMS services / Voice messaging
Call center services
Web based platform
DS supplier-user category
Business to business
Business to consumers
Business to government
Type of entity (ICT developer-supplier)
International organization
Name of supplier/developer
International Maize and Wheat Improvement Center (CIMMYT)
Primary Users
Farmers , Agribusiness / private company
Digital Solution Development Stage
Commercial stage (broad use use locally)
Number of users or subscribers
Measurable positive impact(s) by Digital Solution (DS) on target users and/or audience
Both mung bean farmers and traders can also benefit from real-time market price data. In addition to market intelligence on where large blocks of farmers have quality mung bean for sale, CAMASMA improves information flow to lower trading firms’ transactions costs while speeding farm-gate purchase and income generation from farmers. Source: Developer website
Digital Solution Geographic scope
All over Bangladesh
Name of Digital village(s), districts, communes where DS is used/deployed
On-line resource links (Web-page links, links to videos, links to reports, etc)
DS Links to FAO, UN and other Development agencies projects, initiatives and programmes