Digital Solution
Connex Market digital solution

country Thailand

Connex Market V.2 is an on-line SPOT market system for farmers to sell their crops on-line in real time. Launched in 2022 by the agritech startup Trade Connex Limited, the digital platform offers live auction, negotiation, and auto-matching trading modes for users, with special focus on products such as rice and rubber sheets. The startup is working with the Thai National Bank for settlement services. The Connex Market version 2 operates both on the web as wll as through a mobile application system. The platform integrates an auction system with a bidding and matching system for ease of use. The platform also includes a traceability report which serves importers keen on tracking the climate-neutral practices. The platform also include story writing and profiling of farmers and farmer groups. The Connex Market is multilingual, contribute to international trade services and specializes in traded commodities like rubber, rice and livestock.

Digital Solution (DS) Category

Digital Agrifood Services

Digital Solution Type (sub-category)

Digital marketing and trading

Delivery type (format)

Web based platform

Mobile app

DS supplier-user category

Business to business

Business to consumers

Type of entity (ICT developer-supplier)

Agritech company

Name of supplier/developer

Trade Connex Limited

Primary Users

Farmers , Traders , Agribusiness / private company , Value chain actors

Digital Solution Development Stage

Commercial stage (limited use)

Number of users or subscribers

Measurable positive impact(s) by Digital Solution (DS) on target users and/or audience

Digital Solution Geographic scope

Few locations in Thailand

Name of Digital village(s), districts, communes where DS is used/deployed

On-line resource links (Web-page links, links to videos, links to reports, etc)

Main DS webpage

Other useful link

DS links to Government programmes, initiatives, and projects

DS Links to FAO, UN and other Development agencies projects, initiatives and programmes