Fashol
Bangladesh
Fashol is an end-to-end digitized agritech supply chain platform that leverages technology to create a transparent and equitable marketplace. This supports farmers, establishes structure among traditional middlemen and provides a robust and reliable supply of fresh produce to businesses. As a result, market forces work to provide consumers with fresher and more affordable produce. Retailers and businesses can rely on Fashol to ensure a consistent and dependable supply of fresh produce delivered directly to their doorstep. Fashol’s system optimizes delivery routes, reducing transportation costs and ensuring timely deliveries. The platform’s capabilities include order forecasting based on historical data, enhancing the accuracy of deliveries.
Digital Solution (DS) Category
Digital Agrifood Services
Digital Solution Type (sub-category)
Value chains management, Market and price data analytics
Delivery type (format)
Web based platform
Mobile app
DS supplier-user category
Business to business
Business to consumers
Type of entity (ICT developer-supplier)
Agritech company
Name of supplier/developer
Fashol Limited
Primary Users
Farmers , Agribusiness / private company , Traders
Digital Solution Development Stage
Commercial stage (broad use use locally)
Number of users or subscribers
Over 2,000 farmers have gained direct access to urban markets through Fashol & 10,000 farmers are boarded onto the platform. 10M+ Fresh Produce Delivered. 600+ Regular SKUs. 5,000+ Retailer Network.
Source: Developer website
Measurable positive impact(s) by Digital Solution (DS) on target users and/or audience
Direct Access: Over 2,000 farmers have gained direct access to urban markets through Fashol & 10,000 farmers are boarded onto the platform.
Fair Prices: Farmers using Fashol have seen an average income increase of 5-10%, ensuring fair compensation for their produce.
Wastage Reduction: Fashol's streamlined supply chain has reduced industry wastage rates by 26%, leading to less food loss.
Price Stability: Retailers benefit from consistent pricing, even in volatile markets, leading to cost savings of 20% on average.
Sustainability: By minimizing the number of intermediaries, Fashol promotes a more sustainable and efficient food supply chain.
Technology Adoption: Fashol's ERP system and retailer app have enhanced transparency and efficiency for all stakeholders, fostering technology adoption in agriculture.
Market Expansion: Fashol is expanding its market reach, including international markets like Dubai and London, making a global impact on agri-trade.
Source: Developer website
Digital Solution Geographic scope
All over Bangladesh
Name of Digital village(s), districts, communes where DS is used/deployed
On-line resource links (Web-page links, links to videos, links to reports, etc)
DS Links to FAO, UN and other Development agencies projects, initiatives and programmes