Karesa, or backyard in English, is a digital initiative designed to bring rural women micro-entrepreneurs into the digital economy. It include four part. (i)Karesa Bazaar, or “backyard marketplace” builds off of, and is cocooned in, the operations of the already-functioning Green Growth Platform – an online distributor of locally produced organic fruits, vegetables, grains, and local crafts. Karesa Bazaar connects rural women producers and entrepreneurs with socially conscious consumers via the online platform and corresponding mobile apps. Karesa Bazaar is designed to create opportunities for rural entrepreneurs, without forcing them to compete with mass-produced products from large companies or cheap imports. (ii) Karesa Udyami School is an online entrepreneurship-training hub, set up with the philosophy that to take advantage of economic opportunities, one has to be digitally-literate. The school will carry a range of entrepreneurship materials targeting both – those starting to develop their enterprises, as well as those looking for larger markets. Students will be able to pick up information about a range of pertinent issues – from product certification and quality control to social media promotion and cyber hygiene. ( iii) Karesa Tracker is a QR-code tracking system that allows consumers to track the journey of products on Karesa Bazaar. QR-code stickers, which are attached to each product such as fresh fruits and vegetables, carry the story of their origins and their customer journey. When a customer scans the code, they are able to track the cycle of their purchase from farm to fork. Consumers will be able to see not just the food miles traveled but also the farm where their purchase was grown, the tree that bore the fruit they bought, the producers who wove their basket, etc. Karea Tracker will be developed as an open source tool and will be made available for anyone wanting to embad the traceability capability. (iv) Urban Karesa is the practice of growing food in urban areas, such as cities, towns, and suburbs. This form of farming aims to produce fresh, locally grown food for urban residents, reduce food miles and carbon emissions associated with food transportation, and promote sustainable agriculture